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Thinx Debuts Light Incontinence Briefs for Women

Icon underwear can hold up to 5 teaspoons of liquid.

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By: Tara Olivo

Associate Editor at Nonwovens Industry, Rodman Media

Thinx, maker of reusable absorbent underwear for menstruation, has introduced Icon underwear for the light incontinence market. The briefs for women are an alternative to bulkier products, such as pads, to absorb light urine leaks, according to the company’s co-founder and CEO Miki Agrawal.
 
Icon underwear is available in two styles—bikini and hi-waist—and can absorb up to 5 teaspoons of liquid. The company says the underwear’s fast wicking lining keeps the user dry, even after a little leak.
 
Through the sales of Icon, Thinx will be supporting the Fistula Foundation, helping fistula patients get surgery so that they can return to their normal lives, Agrawal says.

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